MAC makeup is also a socially conscious brand. There are four social initiative problems that the company currently has in place: MAC Cruelty-Free Beauty, Back to MAC Recycling, MAC Kids Helping Kids and the MAC AIDS Fund. Even though MAC cosmetics was bought out by the Estee Lauder Companies in 1994 and the original founder Frank Angelo died in 1997, the Mac Cosmetics Wholesale AIDS Fund has been continued by the new owners. The coolest thing about it is that every penny of the sale of the eight products under the Viva Glam name get donated to the charity. This has raised more than $86 million for the charity since 1994. If you're a makeup artist, you can get 40 percent off of the price of MAC makeup. Other beauty professionals can get a 30 percent discount. The brand is also extremely socially diverse. Spokespeople in the past have included everyone from RuPaul to Linda Evangelista. MAC Beauty Icons have included Liza Minnelli, Diana Ross, Raquel Welch and Catherine Deneuve. All in all, MAC makeup has done a lot for the industry as well as the community. They perfected makeup and are a great role model for other American companies. It can be said that part of their success is due to their acceptance of all things beautiful, and that's something we can all stand behind. If you are looking for a specific product and you are not sure if it's on sale, another way to get MAC Studio powder wholesale is to use coupons. There are coupons that you could get from different third party sites. You just have to browse to get to the ones that are most reliable. There are some women around who do not want to apply deep make ups on their own faces but for me personally, I feel alive, conscious, and revitalized if I use a makeup on my confront. When it comes to eyesight make-up, it helps my look to appear huge, extremely unveiling, unexplainable, lovely, along with to a number of it appears georous.